Web and marketing analytics platforms

Measure your advertising ROI and track your sites and applications
Google Analytics is a web analytics service that tracks and reports website traffic, user behavior, and conversion data.

Product analytics for mobile and web
Mixpanel is a product analytics platform that helps teams understand user behavior, track events, and optimize product experiences.

Digital analytics platform
Amplitude is a product intelligence platform that helps teams build better products through behavioral analytics and experimentation.

See how visitors are really using your website
Hotjar is a behavior analytics tool that helps you understand how users interact with your website through heatmaps, recordings, and feedback.

Simple and privacy-friendly analytics
Plausible is a lightweight, open-source, and privacy-friendly Google Analytics alternative that doesn't use cookies.

Google Analytics alternative that protects your data
Matomo is a powerful web analytics platform that gives you 100% data ownership and user privacy protection.

Automatic event tracking for web and mobile
Heap is a digital insights platform that automatically captures every user interaction without manual event tracking.